Ontario’s craft beer industry is one with incredible potential and high aspirations. By building the necessary networks and ecosystem for Ontario craft brewers, the industry is poised to reach its potential as a globally-recognised, sustainable industry contributing $3 billion annually in economic impact in Ontario by 2025.
We need new models for sustainable growth and development in our economies. I love the industry-wide and transformative impact offered by the 20-By-25 Vision: 20% market share is ambitious, and the ability to generate new jobs and positive social impacts, while working within planetary limits, is vital for future prosperity.
Our Association is excited about the vision and opportunity provided in 20 By 25. We are at a pivotal point in the industry’s growth and the timing of this is perfect, as we are just finalizing our 10-year strategic plan and priorities for next fiscal year.